We’re about to have a Christmas like no other we’ve experienced before. The COVID-19 pandemic is going to mean we have a few changes to deal with. However, one constant that needs to remain consistent is ensuring your business is ready for Christmas. We have a few ideas and tips that will help you to prepare your business for the festive period and ensure you make the most of all opportunities you have ahead of you.
Celebrate the Season
2020 has been a year of doom and gloom, but that is why it is so important to celebrate the holidays and make the most of all the good stuff that is still ongoing. It is time to get into the swing of things and really embrace Christmas and all the aspects of the season that we all know and love. Sure, throwing a seasonal event isn’t on the cards but why not come up with a Christmas promotion that your customers will appreciate and use. What is the one promotion that will lift their spirits? How can you help them find something to celebrate?
Financial Planning (Boring perhaps, essential? Definitely)
You may want to throw caution to the wind and splash out to impress your customers and provide rewards for such a tough year. However, don’t go crazy without doing financial planning first. It is vital that you know how much you have available to spend, where, and when you’re going to spend it. Create your budget and stick to it.
Be Present and Focused on Your Social Platforms
Marketing your festivity has never been easier thanks to social media marketing. Start planning your social content calendar and make sure you there to be seen and heard. How can you be found and provide incredible services, promotions, and celebrations if you’re not on social media? Make sure all your business details are up to date, add your Christmas promotions, share behind-the-scenes successes, and don’t be afraid to get personal!
Be a Great Boss
Your staff have been incredible, it’s the perfect time to say thank you and help them to relax and enjoy Christmas. Your team is invaluable, they deserve a reward for their hard work during such difficult times. How can you reward them? Think of something that will show how much you appreciate their commitment and hard work.
Take a Breather
Stress has affected everyone during the pandemic. Christmas should be a time to make some space for yourself and your family. Plan how you can prepare for some time off and ensure the business continues to grow during your absence. There are plenty of tools available to keep the wheel turning. Put your business plan in place now so when you return you can hit the ground running.
Our next FREE ActionCLUB takes place on November 24 at 10.30 am. Gain multiple benefits including how to create systems that make it possible for your business to run without you and how to increase and convert leads. Find out more and register your free place by following the link, https://evesham.actioncoach.co.uk/events/actionclub-5/.